About
Together with my boss Rens Muis, we developed a new visual identity for the International Film Festival Rotterdam (IFFR).
The idea revolves around an abstract pattern system that draws inspiration from the characteristic stripes of the festival's emblematic tiger. These patterns illustrate the enigmatic tigers' presence in the forest, signifying exploration and mobility.
We captured the expansive spirit of IFFR by using a vivid color scheme to generate energy and a feeling of wildness
